Search Engine Strategies
1. Write a Keyword-Rich Page Title.
2. Write a Description META Tag.
3. Include Your Keywords in Headers (H1, H3, H3)
4. Position Your Keywords in the First Paragraph of Your Body Text.
5. Include Descriptive Keywords in the ALT Attribute of Image Tags.
6. Use Keywords in Hyperlinks.
7. Make Your Navigation System Search Engine Friendly.
8. Create a Site Map.
9. Develop Webpages Focused on Each Your Target Keywords.
10. Fine-tune with Careful Search Engine Optimization.
11. Promote Your Local Business on the Internet.
12. Promote Your Video, Images, and Audio Content.
Linking Strategies
13. Submit Your Site to Key Directories
14. Submit Your Site to Trade Organization Sites and Specialized Directories.
15. Request Reciprocal Links.
16. Write Articles for Others to Use in Websites and Newsletters.
17. Issue News Releases.
Social Media
18. Begin a Business Blog.
19. Become Part of a Social Media Community.
20. Promote Your Site in Online Forums and Discussion Lists.
21. Ask Visitors to Bookmark Your Site.
Traditional Strategies
22. Include Your URL on Stationery, Cards, and Literature.
23. Promote using traditional media.
E-Mail Strategies
24. Develop a Free Service.
25. Install a "Signature" in your E-Mail Program.
26. Publish an E-Mail Newsletter.
27. Aggressively Ask for E-Mail Sign-ups.
28. Send Transactional and Reminder E-Mails.
29. Send Offers to Your Visitors and Customers.
30. Exchange E-Mail Mentions with Complementary Businesses.
Miscellaneous Strategies
31. Announce a Contest.
32. Devise Viral Marketing Promotion Techniques.
Paid Advertising Strategies
33. Advertise in an E-Mail Newsletter.
34. Begin an Affiliate Program.
35. Purchase Pay Per Click (PPC) ads.
36. List Your Products with Shopping Comparison Bots and Auction Sites.
37. Rent targeted, commercial e-mail lists.
Read Complete Article: 37 Ways to Promote Your Website By Dr. Ralph F. Wilson
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